Reach Billions of Shoppers with Facebook and Instagram Shops

Discover our collection of resources to help you thrive across Facebook and Instagram.

Collage person product scarf sell channel manager facebook marketplace instagram meta

How to Sell More with Facebook and Instagram: Your Guide to Success

Access the tools, tips and tactics you need to succeed with Facebook and Instagram Shops. Learn how best to promote your brand, showcase your products and reach 3.45 billion people who use these platforms every day.


In this guide, we’ll cover:

  • Why Facebook and Instagram Shops is right for your business
  • How to get started and utilize Facebook’s tools
  • Success stories from merchants like you
  • Tips and best practices for seller success
Cover image how to sell more with meta for bigcommerce your guide to success

Get Your Free Guide and Start Selling More

Additional Resources

Thumbnail v3 Sell More Hubs
Omnichannel Quiz

Find out which sales channels are right for your business and get actionable insights on how to grow.

Learn More
2022 guide to omnichannel commerce bigcommerce
The 2022 Guide to Omnichannel Commerce

Discover how create an omnichannel strategy that gives customers the opportunity to convert anywhere and everywhere.

Download Now
FB BC thumbnail 2x
Facebook and Instagram Onboarding

Learn how to onboard quickly and efficiently on Facebook and Instagram through BigCommerce’s integration within Channel Manager.

Learn More
FB Sell More Instagram Product Tag Thumbnail 2x
Getting Started with Instagram Shopping

Discover best practices such as connecting your store to Instagram and leveraging the product tagging feature to help you sell more.

Read More
3141 CD Resource Card Image 547x271 AG 2x
Why Your Product Catalog is the Key to Social Commerce Success

Optimizing your catalog quality can help customers discover your items and create a positive shopping experience.

Read More
Resource 547x271 4
Boost Sales with Social Commerce this Holiday Season

Reach new shoppers this season by leveraging social commerce platforms like Facebook and Instagram to help give you the visibility you need.

Read More
Blog thumbnail instagram sales how to captivate consumers instagram bliss 1
Instagram Sales: How to Captivate Consumers With Your Brand

Manage a unified branded experience across Instagram.

Read more
Blog thumbnail the complete guide to advertising on Facebook
The Complete Guide to Advertising on Facebook

Reach the shoppers that matter most to your business and maximize your ad campaigns for the future.

Read more
Blog thumbnail Instagram ads for ecommerce guide
Instagram Ads for Ecommerce: A Guide to Getting Started

Finding and utilizing the right Instagram Ads for your business.

Read more
Blog thumbnail Instagram shopping playbook tips to make your content convert
Instagram Shopping Playbook: 4 Tips to Make Your Content Convert

Our top Instagram Shopping tips to help your store drive conversions.

Read More

Still need to connect your store?

Integrate with Facebook and Instagram.

Get started