When building B2B Edition, we looked closely at the market needs, so we could provide a solution that makes ecommerce easier while still meeting the complex requirements unique to B2B businesses.

Here is an overview of our market research and how we integrated it to provide the optimal solution for you and your business.

• How many B2B businesses are investing in ecommerce technology?
• What are the biggest issues B2B companies have with their ecommerce platforms?
• What platform features are most important to US B2B buyers?
• What makes a good shopping experience?
• When is headless the best option?