The Commerce Platform is on FIRE: Adapting to the New Era of Digital

Join ecommerce thought leaders from BigCommerce, Forrester, and RMW Commerce Consulting to explore how brands can use FIRE (Flexible, Inexpensive, Rapid, and Easy) criteria to evaluate technical solutions.

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Meet the speakers.

Emily Pfeiffer

Principal Analyst, Forrester

Emily serves digital business leaders in her comprehensive coverage of commerce technology, including order management systems (OMS), B2C commerce solutions, dropshipping, and promotions.

Emily Pfeiffer

Rick Watson

Rick Watson

CEO and Founder, RMW Commerce Consulting

Rick Watson founded RMW Commerce Consulting after more than 20 years in ecommerce roles with ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes. Today he works with private equity and management teams to incubate and grow direct-to-consumer businesses.


Meghan Stabler

Senior Vice President of Global Product Marketing, BigCommerce

Meghan Stabler is a results-driven and growth-mindset leader with proven experience in marketing, product management, GTM strategy, on-premise to cloud/SaaS solutions, ecommerce platforms, and process improvements and transformation; from startup, turnaround and enterprise software firms.

Meghan Stabler

Aaron Sheehan

Aaron Sheehan

Director of Competitive Strategy, BigCommerce

Aaron has worked in the software industry for 13 years, and ecommerce for the last eight of those years. He's worn a variety of hats, including product manager, managing director, architect, and is currently the Director of Competitive Strategy at BigCommerce.

Discover the future of commerce technology.

Are you interested in unlocking the full potential of a “best-for-me” composable set of solutions, but worried about overwhelming your team or turning your organization into a software company?

In this webinar, we’ll explore:

  • What is composability and what are its capabilities?
  • How can you break down organizational silos to support tech adoption?
  • How do you streamline vendor selection and solution engineering?

Watch “The Commerce Platform is on FIRE: Adapting to the New Era of Digital” webinar.

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